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Residents are invited to help fight pediatric cancer

WEST SPRINGFIELD In what is part of one of the nation's largest one-time fund-raisers to fight pediatric cancer, Fathers & Sons Collection on October 8 - 16 will conduct a fund drive for Alex's Lemonade Stand Foundation, a national pediatric cancer research charity that raises funds through lemonade stands.

The retailer is participating in Volvo for Life Days, a nine-day effort by hundreds of Volvo retailers in cities nationwide to raise hundreds of thousands of dollars for pediatric cancer research.

The retailer is calling on people to visit its facility to test drive any Volvo car. For every test drive taken, Fathers & Sons Collection will donate $20 on behalf of the driver to charity. Visitors can also make a donation by purchasing cups of lemonade from Alex's Lemonade Stands.

Alex's Lemonade Stand is a foundation to honor Alexandra Scott, a young cancer patient from Philadelphia who gained national attention for her efforts to raise money for pediatric cancer by holding annual lemonade stands.

In 2003, Scott was one of the original winning heroes in the first Volvo for life Awards (www.volvoforlifeawards.com), Volvo's national search and celebration of local heroes.

Sadly, Scott passed away Aug. 1, 2004, at age eight, and her family continues her mission in her honor.

"Alex was a true hero, who humbled us with her ability to live life to the fullest and to help others," said Anne Blec, president and CEO of Volvo Cars of North America. "Her work has inspired us to create Volvo for life Days - with thousands of Volvo employees nationwide dedicating time to raise monies for her cause and children's hospitals. This year, her family has set goal of raising $5 million, and Volvo is proud to do what it can to help her reach that goal."

Fathers & Sons Collection is located at 989 Memorial Avenue. For more information, call (413) 214-7567 or visit www.fathers-sons.com.

For more information call 1-800-550-5658 or visit www.volvoforlifeawards.com.